Monday, April 11, 2011

Ethnographic Example

Pilgrims: an ethnography of sacredness.
Conducted by a tourist group visiting Egypt in March 2007, the ethnography studies the identity of belonging.

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The aim of this paper is to illustrate how subjectivity is constituted via exteriorities. Drawing upon the work of Levinas and others, it examines how voices irretrievably outside the subject call to us, on a pre-subjective level, welcoming us into various modalities of identity and belonging. In this sense, identity is conceived not as something we have but something we are given. Identity is a primordial response to various others, some of which are material and sensible and others wholly infinite and eternally beyond our perceptible horizons. The exploration of this call is conducted through an ethnography of sacredness focused around a ‘new age’ tourist group visiting Egypt in March 2007.

3 Sources

Starbucked- The Rise of Starbucks and how it's culture fueled it's success. The book talkins about how Starbucks manipulates the psyches and social habits to draw in loyal customers. Will help show deeper reason of why people go to coffee shops.

Social life of coffee- Gives the history and origins of coffee shops, shedding light on their original purpose and how drastically that purpose has changed to today.

Coffee as a Medium for Ethical, Social, and Political Messages: Organizational Legitimacy and Communication.- Article discussing coffee's deeper purpose and how coffee itself isn't even the main focus.